A recent Prudential study, Financial Experience & Behaviors Among Women, found that more than half of the women in the study were the primary breadwinners in their households. The reasons for this are varied–the economic crisis, divorce, women choosing to marry later (or not at all). Particularly interesting are the differences in how women and men view their financial situations.
Wear Purple to Always Remember
If you’ve read my bio, you’ll know Alzheimer’s disease is a big reason why I’m in this field. When a parent develops Alzheimer’s, this profound thing happens. You suddenly become terrified you’ll have the same fate. You become determined to do all the things your parent never experienced, especially when that parent has early-onset Alzheimer’s. […]
It Was the Best of Times, It Was the Worst of Times
~Tale of Two Cities, Charles Dickens In September of 2011, Hurricane Irene was on its way, hitting states as far north as Maine that ordinarily didn’t experience the wrath of hurricanes. I lived in the Berkshire foothills, which is far enough inland that you wouldn’t think we’d need to worry, but we are surrounded by […]
Women and the Future of Business
I’ve talked before about the ongoing trend of women leaving the corporate world to start their own businesses. This is no surprise considering the glass ceiling is still unbreakable in many companies throughout Corporate America. Many women, especially women over 50, who have spent their working lives climbing the corporate ladder are faced with the […]
Shadows don’t Always Lead to Darkness
“I’d tell people it was like I was surfing in front of a very large wave and as long as I kept going forward as fast as I possibly could, the wave would never get me. But if I ever stopped, and took a moment to look back. . . . Whoosh, the wave would […]
Beyond Happiness: Women Entrepreneurs
Women entrepreneurs are happier than men entrepreneurs and women who don’t start their own businesses, and this well-being increases with age, according to a recent report by the Global Entrepreneurship Monitor. But there’s a catch. When women are first starting their businesses, their well-being dips significantly, in part because it is higher than men’s to […]
Marketing Across Generations
There are many reasons for companies to target 50+ consumers with their advertising. The most obvious is that they control more than 75% of our nation’s wealth. And they are spending that wealth, outpacing other generations in nearly every buying category. With more people working longer, the argument that targeting younger generations because of future […]
False Alarm: Reinvention Is Boomer Friendly
Originally posted on Ageless Futures. Wanna keep on moving on up to the higher ground Wanna keep on moving on up and I’ll stick around Wanna keep on moving on up, got to stand my ground . . . I don’t fade away, I don’t fade away, unless I choose I choose, I choose, I […]
The Future of Multigenerational Leadership
Business is becoming more and more multigenerational, especially as Boomers plan to work longer, out of necessity for some but also as a result of longer, healthier life spans. None of this is news to anyone, much less to futurists. For all the media hype pitting the generations against each other, the facts demonstrate that […]
A Note from Karen
Greetings, as we enter 2014! Hang on to your hopes, my friend. That’s an easy thing to say, but if your hope should pass away, Look around, leaves are brown, There’s a patch of snow on the ground. —Simon and Garfunkel, “Hazy Shade of Winter” We did it! We made it through another year. . […]
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